Create SEO & Structured Data

guides/development/monetization/SEO & Structured Data

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+# SEO & Structured Data
+
+- The HTML structure for the storefront should be kept clean and streamlined.
+- Inline CSS and `!important` are not permitted.
+- Public front-end URLs generated by the extension must be listed in the sitemap.xml file.
+- Include valid canonical tags, unique meta descriptions, and title tags (configurable via admin panel or snippets).
+- All images must include meaningful `alt tags` or original alt tags from the media manager.
+- All links must include meaningful `title tags`.
+- No `<hX>` tags in templates with `<meta name="robots" content="index,follow">`.
+- Allowed is `<span class="h2">`
+
+**Rich snippets (Home / Listing / Product detail pages)**
+
+- Must be fulfilled if the extension modifies products or product pages
+- Structured data ([schema.org](http://schema.org/ "http://schema.org/")) must remain correctly implemented
+- Existing rich snippets must not be broken
+- New or modified content must be properly marked up
+- Applies especially to product pages, category pages, and the homepage
+
+**Storefront XHR requests**
+
+- Must work correctly without errors
+- Must include header: `X-Robots-Tag: noindex, nofollow`
+
+**External links**
+
+- Must use `target="_blank"` together with `rel="noopener"`
+
+**Tools**
+
+- [Schema Markup Validator](https://validator.schema.org/)